ETSY LISTING RENEWAL FOR SEO: INTRO
Etsy shop owners are constantly looking for ways to improve SEO and increase sales. I will be including many methods that I have personally used to improve SEO. This post is dedicated to Etsy Listing Renewal for SEO. This is one of the cheapest and easiest methods to improve SEO.
Etsy is similar to any other search engine. It uses an algorithm to determine what order products appear in search results. This algorithm can change at any time, and Etsy is constantly improving their website to improve the user experience. Even if the algorithm does change, I m confident that this technique will continue to impact your shop’s SEO in a positive way.
Discover How to Open a Shop on Etsy
I created the MHH community to serve as a free resource to help handmade shop owners increase sales. I wanted to make sure to keep all of my information independent and unbiased, so i sold all of my stock ownership in Etsy and Amazon. If you have any questions regarding the information included on this site, feel free to contact me or leave a comment below.
Learn about the Top Ways to Make Your Etsy Shop Thrive
ETSY LISTING RENEWAL FOR SEO: GUIDE
This post details Etsy Listing Renewal for SEO. I will include all of the steps to help you implement this practice to improve sales.
Etsy Listing Renewal for SEO Cost
One of the main reasons that this is a great way to improve SEO is that it is extremely cheap. It currently costs $0.20 to renew a listing. This means that you can renew several listings for a few dollars. This can help you simultaneously improve your search results for different products.
How to Renew Listings
Another reason that this is a great way to improve SEO is that it is extremely easy. To renew listings, all you have to do is:
- Log in at www.etsy.com
- Go to Shop Manager
- Click Listings
- Place a check mark on each listing that you would like to renew. The check box is located under each item’s picture.
- Click Renew
- A confirmation box will appear that has the total cost for renewing your selected listings. As stated above, the cost will be $0.20 per item.
- Click Renew
Timing Etsy Listing Renewal for SEO
I have found that the best way to ensure that you cause the maximum impact from Etsy Listing Renewal for SEO is to stagger your renewals at popular times. I like to renew some of my popular items on Friday and Saturday nights. I also renew some of my listings on the 1st and 15th of the month, because this is when people usually get paid. The longer your shop is in business, the easier it will be to identify the best times to renew your listings. You should basically renew listings anytime that you believe that people are actively shopping in large numbers. It never ceases to amaze me how many people follow schedules with their item purchases. There is definitely a “herd mentality” with shoppers on Etsy, and it shows in the stats.
Choosing which Items to Renew
Try to avoid renewing similar items at the same time. Some of your items will compete with other items in your shop in search results. You want to avoid paying the renewal fee multiple times to have your products show up towards the top of search results. This means that you should try to renew items that have different titles when you are staggering your renewal times. Renew similar products at different times. For instance, I have several products that are classified as magnetic bottle openers with chalkboard paint. I do not renew these products at the same time, because they would compete with each other and would be a waste of money.
Experiment with Etsy Listing Renewal for SEO
The last tip that I would like to offer is to experiment. It is extremely cheap and easy to renew listings on Etsy, so you aren’t hurting your shop by trying different times and products to renew. There isn’t a detailed schedule that will work for every shop. Optimal renewal times will vary based upon several factors including the niche that you are operating in. If you put the time in to master this practice, you place your products at a competitive advantage.
ETSY LISTING RENEWAL FOR SEO: CONCLUSION
I hope that this post has helped you learn another method for improving SEO and increasing sales on Etsy. The impact that this practice has on your sales may vary depending on several factors, but it will definitely be a positive influence. I included details so that you can use this practice to your advantage. If you have any questions regarding Etsy Listing Renewal for SEO, feel free to contact me.
Check out my detailed post on Etsy Fees
Etsy Listing Renewal for SEO: Comments
Do you have experience using Etsy Listing Renewal for SEO? Share your experiences in the Comments section below.